Privacy policy

Last Updated: 10th May, 2026

1. Introduction

Welcome to Bloomvae Wellness ("Company," "we," "us," or "our"). We operate the website https://www.trybloomvae.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our Site or make a purchase.

Please read this policy carefully. By accessing or using our Site, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of the Site.

2. Information We Collect

a) Information You Provide Directly

  • Name, email address, phone number, billing and shipping address
  • Payment information (processed securely by third-party payment processors; we do not store full card details)
  • Account credentials if you create an account
  • Communications you send us (support emails, contact forms)
  • Subscription preferences

b) Information Collected Automatically When you visit our Site, we automatically collect:

  • IP address and approximate location (country/region)
  • Browser type and version, operating system
  • Pages visited, time spent, referring URLs
  • Device identifiers
  • Cookie and tracking data (see Section 7)

c) Information from Third Parties

  • Payment processors (Our e-commerce platform provider, PayPal, etc.)
  • Advertising platforms (Meta/Facebook Pixel, Google Analytics)
  • Email marketing services
  • Fulfillment and shipping partners

3. How We Use Your Information

We use the information we collect to:

  • Process and fulfill your orders
  • Manage your subscription and billing
  • Send order confirmations, shipping updates, and receipts
  • Respond to customer service inquiries
  • Send promotional communications (with your consent)
  • Detect and prevent fraud
  • Comply with legal obligations
  • Improve our Site and marketing performance
  • Serve you relevant advertisements through Meta, Google, and similar platforms

4. Legal Basis for Processing (GDPR — EU/EEA Users)

If you are located in the European Union or European Economic Area, we process your personal data under the following legal bases:

  • Performance of a contract — to fulfill your order and manage your account
  • Legitimate interests — fraud prevention, marketing analytics, improving our services
  • Consent — for marketing emails and non-essential cookies (you may withdraw consent at any time)
  • Legal obligation — where required by applicable law

5. Sharing Your Information

We do not sell your personal data. We may share your information with:

  • Service Providers: Our e-commerce platform provider, order fulfillment partner, payment processors, email service providers, and other vendors who assist us in operating our business — bound by data processing agreements
  • Advertising Partners: Meta Platforms, Inc. and Google LLC for ad targeting and analytics (see Section 7)
  • Legal Authorities: If required by law, court order, or to protect the rights, property, or safety of our company, our customers, or others
  • Business Transfers: In connection with a merger, acquisition, or sale of assets

6. Data Retention

We retain your personal data for as long as necessary to:

  • Fulfill the purposes outlined in this policy
  • Comply with legal, accounting, or reporting obligations
  • Resolve disputes and enforce agreements

Order data is typically retained for 7 years for tax and accounting purposes. Marketing data is retained until you unsubscribe or request deletion.

7. Cookies and Tracking Technologies

We use cookies, pixels, and similar tracking technologies to:

  • Keep you logged in and remember your cart
  • Analyze traffic and user behavior (Google Analytics)
  • Enable retargeting advertising (Meta Pixel / Facebook Pixel)
  • Measure the effectiveness of our marketing campaigns

You can control cookies through your browser settings or our Cookie Consent banner. Note that disabling certain cookies may affect the functionality of our Site.

For more details, please see our Cookie Policy.

8. Your Rights

All Users:

  • Opt out of marketing emails at any time via the unsubscribe link
  • Request access to the personal data we hold about you
  • Request correction of inaccurate data

EU/EEA Users (GDPR): You have the right to:

  • Access, rectify, or erase your personal data
  • Restrict or object to processing
  • Data portability
  • Withdraw consent at any time without affecting prior processing
  • Lodge a complaint with your local data protection authority (in Germany: your relevant Landesbeauftragter für Datenschutz)

California Residents (CCPA/CPRA): You have the right to:

  • Know what personal information we collect, use, disclose, or sell
  • Delete your personal information (subject to exceptions)
  • Opt out of the sale or sharing of your personal information
  • Non-discrimination for exercising your rights

To exercise any of these rights, contact us at: [YOUR EMAIL] We will respond within 30 days (GDPR) or 45 days (CCPA).

9. Children's Privacy

Our Site is not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe a minor has provided us with personal data, please contact us immediately and we will delete it.

10. Data Security

We implement commercially reasonable technical and organizational measures to protect your personal information, including SSL/TLS encryption, access controls, and secure payment processing. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

11. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to review the privacy policies of any third-party sites you visit.

12. International Data Transfers

Your information may be transferred to and processed in the United States or other countries. If you are located in the EU/EEA, we ensure appropriate safeguards are in place (such as Standard Contractual Clauses) for any cross-border transfers.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by updating the "Last Updated" date at the top of this page and, where appropriate, by email. Continued use of our Site after any changes constitutes your acceptance of the updated policy.

14. Contact Us

For any questions, requests, or concerns regarding this Privacy Policy:
contact us at [YOUR EMAIL]

Please allow 1–2 business days for a response.